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Marketing Stack for Technology Companies
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What Makes A Good Marketing Stack For Technology Companies?

In the last few years, a new term emerged in the world of the business called a “marketing stack,” which is actually short for Marketing technology stack. Companies are heavily investing in this technology beca...

Omnichannel experience for B2B Brands Growthfluence
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Creating An Omnichannel Experience For B2B Brands

Omnichannel experience has become the most successful way to develop business sales. It is a strategy that allows the optimization of all channels to their full potential, allowing customers to personalize the ...

Event Marketing Growthfluence
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How To Follow Up With The Prospects After An Event?

The event is over. After weeks of hard work and planning, you have finally organized it. You successfully managed it. Good job! But the ‘job’ isn’t done yet. One of the most crucial parts, the follow-up, ...

Funnel Conversion Growthfluence
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What Is A Good Funnel Conversion Rate?

If your business is into the digital market, then it’s hard for you not to hear the word ‘funnel’ by now. Such as Conversion funnel, upper funnel, etc.  You’re mistaken if you th...

Content at Scale Growthfluence
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How Do You Generate Content At Scale?

Consistently producing high-quality content is a challenging task; it takes time, effort, and a clear vision of what you want to achieve.  Effective content is one of the essential elements of business ...

Account Based Marketing Growthfluence
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What is Account-Based Marketing?

At the beginning of the 2000s, marketers were obsessed with attracting enough as many clients as they can in the hope of keeping a few of them. Marketers were so focused on this philosophy that they made blo...